Amazon, Apple, and Microsoft are among tech's biggest gainers on Cyber Monday.
NEW YORK (TheStreet) --Cyber Monday is the day consumers fill up virtual shopping carts with the latest deals from big box and online retailers alike, and Amazon(:AMZN), Apple(:AAPL), and Microsoft(:MSFT) are reaping the benefits.
Building off momentum from a strong Black Friday, Cyber Monday sales are on pace to rise 30% year-over-year, according to IBM(:IBM), which tracks sales using its Smarter Commerce cloud-based analytics product.
Amazon is a go-to destination, offering a variety of different products at sharply discounted prices. The stock is getting a bump in anticipation of stellar sales, rising more than 6% to $193.93 in recent trades, outpacing a 3%-plus move in the Nasdaq Composite.
According to PriceGrabber, the product seeing the heaviest online search demand is the Samsung LED 6000 Series TV, overtaking the Canon(:CAJ) T3i camera for the top slot. Video games are also seeing strong search activity, especially those compatible with Microsoft's Xbox Kinect system.
With two of the top four real-time searches on Cyber Monday, Microsoft is having a banner day. The company's Xbox 360 4-gigabyte system with Kinect, and Xbox 360 4-gigabyte console are in heavy demand. Amazon is selling the Xbox 360 250-gigabyte Holiday bundle along with a $100 credit. Microsoft shares are up 2.3% to $24.86 in afternoon trades. Amazon, Apple, and Microsoft are among the biggest gainers in tech on Cyber Monday.
Apple(:AAPL) is another winner, with the company's iPod, iPad, and iPhone selling extremely well. The newest version of the iPod, has two entries among the top 14 searches on PriceGrabber's mobile site and apps. The 16-gigabyte AT&T(:T) compatible version of the iPhone is ranked 19th. Apple shares advanced more than 3% to $375.77 in recent trades.
Also standing out on Cyber Monday was clothing with The North Face Men's Denali Jacket made by VF Corp.(:VFC) being the top product in clothing channels. A search on Amazon shows that jeans, outerwear and sleepwear are in demand as well.
--Written by Chris Ciaccia in New York.
>To follow the writer on Twitter, go to http://twitter.com/commodity_bull.
>To submit a news tip, send an email to: email@example.com